Winning products are the bedrock of any thriving business. But what’s the secret to coming up with great products that fly off the shelves?
Successful companies don’t leave product development up to chance. They use a thought-out process that maximizes their odds and cuts the risk of a costly product failure.
“What’s key is having a creative environment for ideas and a way to turn new ideas into products that your clients love,” says Lisa To, Vice President, Financing Strategy, Products and Support.
